TAKEDA - Combining Digital and On-the-Ground Strategies to Connect Communities, Sites and Patients
Tue, Sep 15
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02:10 PM - 02:30 PM
Session details:
Learn how Takeda leverages the WeConnectPatients.com portal and on-the-ground efforts to enhance outreach with under-represented communities and impact patient support and trial diversity.
- Review how the WeConnectPatients.com portal is fostering stronger community ties, improving patient recruitment, and promoting greater diversity in clinical trials
- How the portal has evolved into branding Takeda's clinical research arm for sites and can support pre-identification of potential investigators while providing a mechanism for patients from the community to have a voice
- How the combined approach of digital engagement and direct community involvement ensures effective community outreach
